Alex’s Lemonade Stand’s bracelets are more than just a fashion accessory. These bright yellow bracelets are designed to help raise money and awareness for pediatric cancer research. Each piece of jewelry in this playful and vibrant collection is designed to inspire hope, confidence, and cheer to those who wear them. These fun bracelets are a part of the Chavez for Charity collection, which is passionate about support organizations and causes like these.
In 2013, Chavez for Charity founder, Julie Marie Chavez decided to combine her love of jewelry making with her desire to help out ten amazing causes. She wanted to create bracelets that people would not only love to wear, but also she wanted to help raise awareness and funds for those incredible charities. Julie decided to design ten different collections each utilizing a specific color palette that matches or is inspired by the organization’s logo. Her idea was to have each bracelet in the collection crafted with the organization’s assigned color as a way for people to identify which cause they’re supporting.
While some jewelry lines might donate a small portion of each item sold to an organization, Chavez for Charity is truly different. The company donates 25% of the gross proceeds each collection sold to its corresponding cause! From 2013 to 2015, Julie’s company was able to donate $400,000 to its partner charities.
Chavez for Charity collections include:
Alex’s Lemonade Stand | Best Friend Animal Society | Dr. Susan Love Research Foundation | Gift for Life | Matthew Shepard Foundation | Pencils of Promise | STOMP Out Bullying | V-Day | Water.org | Whole Planet Foundation